Saturday, April 30, 2011

In modeling being booked for modeling job can involve raw and natural photo digitals

Hey Girls,

One of my agencies recently asked me for some 'hand digitals', since I was being sent for consideration for a hand modeling job for a beauty brand, so I snapped some photos of my hands, as is, with my iPhone to the agency by email, which would be forwarded to the client. These days a lot of clients like to see raw photos. You as you.  Sometimes clients don't hold castings at all and just book the models from viewing the jpg raw digitals.

Every client, job, project is different.

Anyways below are some digitals images I sent the agency to send to the client. :) kind of looks like a pen advertisement eh :)

As a 'parts model' sometimes my agency will say I need digitals ASAP, if they don't have a certain type of photo the client wants to see of you already on file. Sometimes I will just take the photo wherever I am, and other times I have saved on my phone digitals of my hands, feet, etc. And I email them the images usually 2-3. I will be in the middle of running and errand, writing, or whatever and then I'll be crafting the best photo I can, trying to get the right light while using my iPhone, and posing my foot, hand in a natural but pretty way. But hey, that's the behind the scenes of being a model on the go.

(BTW, to submit to the agency for first time you need to make a comp card submission, but after you are working with agency sometimes you may be asked to send the agency last minute, as is, photos of yourself, because these days, especially with our photoshopped world, the client likes to see the model natural, raw, real, so sometimes you may be asked to send snapshots of yourself or 'parts' for certain jobs. Also I encourage you not to create overly dramatic photo with crazy hair and makeup, save that for the nights out with the girls, for modeling stick to natural and pretty and fresh.)

Another day I had to send some feet digitals so my agency could show the client, and is one.
From it I ended up booking the job modeling shoes for a health catalog.
I'll share the shots from the catalog when it comes out.

Models in these ads and editorials in Vogue were Walking This Way

Hey Girls,

While flipping through the May issue of Vogue I noticed models in these ads and editorials were Walking This Way, hence my Walk This Way modeling photo contest going on right now. Here are the details to submit and some images below to be inspired:

Submit to win a signed copy of Short Stuff: on the job with an x-small model and be featured on this blog.

To submit to the contest email me a photo/s of yourself in motion, on the go, as if it's for an ad for a lifestyle product (please send low res 72 dpi photo/s) to

Deadline: Tuesday, May 3rd! at 6 PM!

Even if you are not giraffe tall in print modeling being able to show some personality and movement while you model is a good thing. ~Isobella

Thursday, April 28, 2011

Isobella's Closet: EXPRESS XXS and XS

In the EXPRESS dressing room in SoHo trying on a buttoned up navy shirt, which I like but the XS is actually kinda big.
They didn't have an XXS in store :(

This is what I wore today, Mango brown skirt, with tan H&M shirt, and navy Stewart Weitzman pumps, blue trench coat actually is from EXPRESS (old)

I ended up buying  in white and blue the STRETCH LACE-TRIMMED BRA CAMI  they had an XXS small in store but it had a stain on it, so I went with an XS and I think it will be fine, maybe it will shrink a little in the wash. I find Express's XS are kinda big. Although I tried on and I got this CRISSCROSS BRA TOP in XS in white and it was fitting okay so it's tough to judge sometimes. <---Even though this top is supposed to be Sporty, I am planning to wear it with pencil skirts and with jeans.  Online I searched for XXS and only two tops come up, but more come up under XS.

Petite pride!

Wednesday, April 27, 2011

Models are Walking This Way in the April and May issues of Bazaar magazine

Hey Girls,

I saw some Models Walking This Way in the April and May issue of Bazaar magazine, check it out and get inspired for the Walk This Way Modeling contest to win a signed copy of my book Short Stuff: on the job with an x-small model, which shares on-the-job experiences I've had modeling with Marshall's, Macy's, Bon Appetit magazine, Teen Vogue, Easy Spirit and others, and also includes modeling tips for short chicks.

Bazaar magazine April issue (wish this model had more expression on her face, :( but still, hey, she is walking):
However for The Walk This Way Modeling Contest I'd rather see some smiles with your walk, than a sad dreary face like the model above.

Bazaar magazine May issue:

This expression here is full of energy.

To submit to The Walk This Way Modeling Contest submit a photo of yourself to in action, on the go, walking with personality in a commercial print modeling style, think catalogs and editorials. Bring your personality, smile and some accessories into it to help bring the shot to life, ex: a handbag, jewerly, cell phone, holding a coffee cup or water bottle.
As a model, on the job you will be working with products in often real-life situations, so getting used to the 'acting' that is involved with modeling is a good idea.

The contest ends Tuesday, May 3rd! at 6 PM!
Remember print modeling agencies like shots that show your personality.

Isobella Jade Quote: I am still growing, and I love growing every single day.

I am not full, I am not complete, I am not satisfied. I am learning about myself each day and it doesn’t stop just because I’ve stop growing in height and inches; age is just a number. I am still growing, and I love growing every single day. A chance to give, love, share and become all I am capable of being. Every day is a lucky day, to leave a mark, discover, and test the strength of the endurance inside. A constant work in progress I am :) ~Isobella Jade

Tuesday, April 26, 2011

Stopped by Apple store in SoHo today (pic)

Hey Girls,

Stopped by the Apple store today on Prince Street, a kind employee took this photo of me, and I actually stopped by just to use their bathrooms, hey, they are clean!

I am wearing a scarf I got it at Housing Works Tribeca, they have other awesome things online and it is for a good cause too:

Also wearing Levi's and H&M top, and bag is from Housing Works as well actually!


Petite Models, 'The Walk This Way Contest' starts now! Submit to win a signed copy of my book Short Stuff!

Hey Girls,

This April I've done a jewelry contest, a smiling contest and now it is time for the Walk This Way contest to win a signed copy of my book Short Stuff: on the job with an x-small model

Commercial print modeling often involves "acting" like you are really doing something, such as: laughing, walking down the street, walking your dog, talking on the phone, enjoying a soda or coffee, putting on some shoes. Study print ads for lifestyle products and you will notice the models are often 'doing something' and there is movement, or implies the-day-in-the-life type situations.

You don't have to be tall to show you have personality and also walk this way! Your height doesn't hold you back from working that smile and confidence and your personality.
And here some photos that inspire The Walk This Way contest!

I am wearing a District Cotton t-shirt.

To submit to the contest email me a photo/s of yourself in motion, on the go, as if it's for an ad for a lifestyle product (please send low res 72 dpi photo/s) to

Starts right now!

Ends Tuesday, May 3rd! at 6 PM!

Read an excerpt of Short Stuff here.
Strive on!~Isobella

Isobella Jade quotes: DO the dream

A dream is great to have, but it is better to DO the dream :) Depending on how big your dream is, how much guts you have and how much time you invest measures the possibility for turning your wishful thinking and dreaming into a done, did it! :) It isn't always easy but strive to get that goal done and DO the dream.~ij

Petite Pride: Knee-high socks on a short!

Hey Girls,
blouse: H&M
Skirt: Burberry
Knee-Hi's: HUE
Red Shoes: Max Studio
Here I am trying out this high sock thing, I kinda like it :)

~ Isobella

Monday, April 25, 2011

Rock your Petite'ness, wearing Wolford tights, G-star dress, Report shoes

Shoes = Report

Tights Wolford

Dress G Star


As a petite model your good skin can help you get you in the door with agencies and help you book you work.

(at Pao! couple weeks ago during a celebration after a friend's wedding, my girl Jacquelyn gave me this Burberry dress which I love)

Hey Girls,

As always, I moisturize and tone and cleanse, and drinking a lot of water along with veggies or fruit does a big difference on how my face looks.

WATER. Drinking enough water does affect your face. I like to carry and re-fill the mini size water bottles in my bag.

VEGGIES AND FRUIT. Hello apple! I eat a lot of pasta and veggies. I try to eat a piece of fruit a day if possible.

Taking care of your skin is a model's job. It is not the makeup aritsts job to make your skin look clear, you should pay attention always to your face and skin. If you see or feel a zip coming, get to fixing it asap. Otherwise it will get worse. I put Clean and Clear Invisible Blemish Treatment, or I use a q-tip and dab a bit of Clean and Clear Deep Cleaning Astringent and I get rid of that would-be-pimple! Gotcha!

Also I use face-masks that bring moisture and also help to get dirt out of pores.

And as petite your good skin can get you in the door with agencies and help you book you work.

BTW, before castings and modeling jobs, something that my body loves is my at-home-coffee scrub, here is a video on how you can also make your own.

What do you do to keep a fresh and clean face? :)


Hope you had a nice Easter and I love LUSH

I hope your Easter was fun! After brunch at the Nolita house, stopped by LUSH in SoHo in my Easter getup. Wore my colorful Betsey Johnson shoes, which I love. Also I am wearing the pink Ralph Lauren sweater vest I got at Shop Housing Works + Nylon magazine event last week.

I bought the BB Seaweed face Mask! ~Did you know that after you buy and save 5 black jars, you can get free face mask


Saturday, April 23, 2011

The winner of the smiling contest is Michelle!

Hey Girls,

The winner of the smiling modeling contest and a signed copy of 'Short Stuff' is Michelle,
who is 5'4" and lives in Baltimore and is originally from Chicago.

 I like how Michelle looks like she is loving life and enjoying the moment, her smile looks real, natural, not forced and that is what makes the shot appealing and marketable. I also like how her makeup and hair look clean and fresh and natural, in print modeling clean, natural and fresh are key.

Although there is only one winner this time, I received some great submissions for the modeling smiling contest and thanks for your submissions.

Remember, smiling shot is an important photo for a shorter model to have on her comp card and within her portfolio, for we might not have the height but like I always say, height isn't everything, and your personality, the energy and life in your smile and eyes can also make you marketable no matter your height. Print modeling and modeling products of all types for the commercial marketing world often involves having a friendly smile, showing your personality to the camera, having a sense of understanding how to naturally relate to products of all types, may it be dental floss or a handbag, print modeling also involves a bit of acting as well in front of the camera in a natural 'being yourself' at the same time way. Keep in mind the importance also because marketing professinals, art directors, magazine editors, casting directors are casting and booking models for their personality, and you can be booking for a modeling job based on simply being yourself in print modeling and showing your spunk and smile. So, what if you might not be giraffe tall, use what you do have and your smile can be big part of what gets you modeling opportunities as a print model so don't degrade the smile shot. Get the shots you need to strive and height will become a little thing to worry about. And remember it isn't about having a perfect smile or perfect teeth, it's about loving what you do have, who you are and showing that to the camera.

More contests are coming for my petite girls!

Strive on! Petite Pride!


Thursday, April 21, 2011

Elton John said, ""To go forward you have to go back to the beginning, in the awesome documentary The Union

 a still from the documentary The Union.

Hey Girls,

"To go forward you have to go back to the beginning," that's what Elton John said in the awesome documentary The Union, directed Cameron Crowe. It screened last night at North Cove in Battery Park for the TriBeCa Film Festival opening night. 

The Union is a documentary about Elton John and remarkable Leon Russell and their love of music and creating an album together, hence the films title The Union, which was awesome. Check out their album: The Union here.

Afterward, Elton John did a little concert. He sang Tiny Dancer and I had the biggest smile on my face, I feel like Tiny Dancer is my song, even though I am not a dancer and I didn't marry a music man, I just find the song so beautiful and touching and fun to sing, then the crowd went wild when he sang Rocket Man, oh my gosh it was awesome, and he also sangd the song The Union which was cool, and then I  f**king cried a little in public as Elton John sang Your Never Too Old, I Guess That's Why They Call The Blues, and then he gave New York, Your Song! :)
It was a great experience and thank you Elton John for sitting in the cold with us and singing afterward, he had a nice white scarf on and his voice was so on!


most people who ever did anything amazing were scared and nervous at some time

If in your heart you want to do something and you feel that you should and that you would have regret if you don't, then you should try. If you are scared and nervous, it is normal, most people who ever did anything amazing were scared and nervous at some time, but they created their own course, they believed in themselves and kept going. :) ~ isobella jade

there's not an outline set in stone for life

somethings grow over time, there's not an outline set in stone for life and the journey for what you are striving for, so do it your way and don't hold back :) ~Isobella Jade

Wednesday, April 20, 2011

Shop Housing Works Tribeca Rocks!

Hey Girls,

I am not sure if you Shop Housing, but you should! You get great shopping done and also support their mission of fighting to end AIDS and homelessness.

Last night I was at their Tribeca location for an event with Nylon magazine and I got that cute Ralph Lauren vest for $20. The scarf was $12!

When I want a handbag or want something to add to my closet, or enhance what I already own, I always look at Housing Works first. You can go to their in-store locations or shop online here.

Also buy Nylon magazine! You will notice the models used in the magazine's fashion editorials and in the ads, they are often unconventional, and have their own story, edge, and personality going on.


Monday, April 18, 2011

Every day I try to learn something about something I don't already know

Hey Girls,

Every day I try to learn something about something I don't already know, it could be from an article in a magazine, from a book, a TV segment on lives or businesses, or it can involve going to an event. It keeps me inspired. In Vogue's May issue there is a good article on Ann Ziff, the new chairman of the Metropolitan Opera. I've never been there, but I REALLY want to go!  I hope you can catch the article in Vogue, and also here is an article in The New York Times on Ann Ziff and the Metropolitan Opera as well.


Sunday, April 17, 2011

Favorite Little Thing: Wolford FLASH Leggings

Hey Girls, Yesterday at the Woodbury Commons outlets I got these hot Wolford flash leggings in Blue Ink.

I wear Wolford often, tights and stay-ups, and I like that they have sizes S and XS. And of course they are long lasting and the most sexy and classy.

Check out their collection here online.

Oh my, a giraffe, this Kate Spade bag caught my eye

Hey Girls,

Yesterday at the Woodbury Commons Outlets I saw this giraffe Kate Spade bag, cute!

Hence calling the tall girls giraffes in my modeling memoir Almost 5'4".

However, let's always remember, no matter your height modeling is a tough world, and competitive pursuit, it takes a confident person, an ambitious heart and a strong will, with tough skin,


Wednesday, April 13, 2011

Treat your skin right, I love LUSH, some of my obsessions are...

Hey Girls,

Treat your skin right! Yesterday at LUSH in SOHO I loved getting a Grass shower gel and sugar scrub hand massage, the grass smelled like a meadow. Check out Grass shower gel here, or better yet, go into the store and get a hand treatment yourself!

I bought the Celestial Moisturizer with Natural vanilla and Almond milk. 

Angels on Bare Skin cleanser, Rose oil and lavender oil and ground almonds, which I freaking LOVE! A little goes a long way and while shopping the wonderful LUSH employee reminded me that I can always come back into the LUSH store with my plastic jar and refill it for the weight/price I want.

I also got the Brazened Honey face mask. I love LUSH face masks, they are extremely fresh which means you have to use it up by a certain time period, 2-3 weeks. This one has herbs, fruit juices, softening honey and ground almonds. The masks are usually for ten minutes and they come off very easily in the shower.

I also have enjoyed their Seaweed Face Mask. It is best to go into the store and check them out, you can't order them online since they are very fresh and time sensitive masks. You leave them in the fridge.

I usually take it out a few minutes before I plan to use it, and then I put the mask on my face and neck.

I might put up a video while doing a face mask sometime, until then, I encourage you to check out LUSH if you haven't already.

Beautify, in an eco-friendly way your beautiful self!


P.s: Here is a video of me chatting it up in the LUSH store about their awesome products for body and skin.

Follow and friend LUSH:!/lushcosmetics

Tuesday, April 12, 2011

Modeling contest #2 to win a signed copy of my book Short Stuff: A smile has no height requirement

Hey Girls,

I mention it often here, your smile really can be your best asset in modeling as a short chick.

Don't even forget your natural assets.

For this months second modeling contest to win a signed copy of Short Stuff: on the job with an x-small model, send me a commercial print vibe photo of you involving your smile, the shot can involve a beauty appeal, a fresh face like a Clean & Clear campaign, sure the shot can involve modeling a product like shoes, or accessories, like a handbag, or sitting in a lobby like I am in the photo above, it can be a close-up, it can be full body, but bring your smile and show the tall girls what's up! :)

Think about making a memorable impression with your smile shot.

Think about introducing yourself with your smile.

That doesn't mean your smile needs to be perfect, it's not about having perfect teeth or whatever, it's about your confidence coming through. The real you.

Study ads that involve models smiling.
Keep in mind that every aspiring model needs a smile shot.  A print modeling agency loves to see a model's personality, energy and smile. Your comp card should always include a smile shot, and remember a smile has no height requirement!

Send photo/s for your submission to

Contest starts now.

Ends April 20th 2011! at 12 p.m. EST.

I really encourage all aspiring models, especially the shorter ones, to focus on marketing their assets and a smile, their personality, can often be just that!

Some tips for creating a natural smiling shot will be featured this week as well.
Aim high and strive on!

P.s: When you are producing photos for your comp card for print modeling it is best to think about involving a product, to show that you can naturally model products, for that is what models do: we model products and for brands and for a purpose of marketing or advertising. With this in mind it is best to create shots that imply you can model products naturally and also shots that have an editorial, advertising or catalog feel is good as well.

Jewelry Contest Winner is Alexandra!

The Jewelry Contest Winner is Alexandra!
She is 5'6" from Vancouver BC.

I like the sophistication but urban feel of the shots, which can still be considered commercial print friendly even though there is a fashion edge seen there.

Monday, April 11, 2011

My readers receive 10% at Corazon Latino silver jewelry!

Hey Petite's!

This past week I held a Jewelry Modeling Contest to win a signed copy of my book Short Stuff: on the job with an x-small model. The winner of that contest will be posted soon, and another contest is also coming up this week! So stay tuned!

With the spirit of my motto that height isn't everything, I am doing a promotion for my readers with Corazon Latino silver jewelry! And guess what, at Corazon Latino they use a petite jewelry model actually. (In the next weeks I am planning to feature and interview their model as well.)

Right now, starting today, for a limited time, my readers can receive 10% their purchase with the coupon code: ISOBELLAJADE (needs to be one word for the shopping cart).

Just switch the pricing to US when you get on the site and keep in mind that shipping to the US is less than $7!

It's nice to have jewelry pieces that have great quality and a unique and original design like at Corazon Latino, and if you are an aspiring model I'd also take notice of the petite model featured on the site as well and the beautiful way she models the jewelry. Some of my favorite styles are below.


The Luna.

Sadira Silver Cable Bracelet.

the one-eyed man is king

Hey Girls,

I'm working on my writing and thinking about something my Dad wrote to me a couple years ago..."If it's true that 'in the land of the blind, the one-eyed man is king,' then that man (or woman) should use his limited vision to help those who cannot see at all; to maybe make this world a better place." :)


Less than an hour to submit to the Jewelry Modeling Contest, win a signed copy of my book Short Stuff: on the job with an x-small model

Hey Girls,

Less than an hour to submit to the Jewelry Modeling Contest, win a signed copy of my book Short Stuff: on the job with an x-small model, and be featured on this blog.

You don't have to be tall to model jewelry.
(You can send full body, or close-up on neck, wrist, or close up of hands, like a jeweley catalog or advertisment.)
Any type of jewelry welcome.

Submit 1-3 photos of yourself modeling jewelry to me at
The model who best shows a jewelry shot with commercial print style, will win a signed copy of my book Short Stuff: on the job with an x-small model, send photos by Monday April 11, 2011 by 12 p.m. EST!

The winner will be featured on my Petite Modeling Tips blog and will receive a signed copy of Short Stuff: on the job with an x-small model and I will give you personal tips on your photos, comp card and submitting to agencies and marketing yourself as well.

Height isn't everything,

Saturday, April 9, 2011

Modeling for alcohol campaigns: Did you know: You've got be 25 years old?

Hey Girls,

I had a casting this weekend for a vodka brand, I had to be 25 or older, and sign a release slip that I was able to show ID for being so.

Did you know: You've got be 25 years old or older to model for any alcohol beverage campaigns and you often have to show ID at castings for it/and prove your age to be picked for the job?


Maybe sometimes 21 and over is asked for but in my experience usually 25 is asked for, because a 21 year old female could look younger and a 25-30 year old female more often looks over 21.

You can also read about this at

Here is where it mentions alcohol advertising.
Notice, page 4, section d.

Also I saw this site that mentions also the 25 year old age thing as well with modeling for alcohol advertsiing.

Print is different than being a promo model. In my experience I have worked asa promo sampling model in Miami and NY for alcohol brands and beer brands and I did not have to be 25.

However for print modeling to work in a print campaign for a alcoholic beverage brand  If it's a girl in a print ad or commercial you do need to be 25 or over. Ex: the Bud Light chick in the print ad campaign, or the Corona commercial, she's 25 or older. I'll share more on it next week.

By the way, age isn't a big thing anymore in modeling. Advertising campaigns and marketing campaigns within print modeling work with models of all ages. There are a lot of product ads and campaigns these days target an older demographic, think about it: 25-40 year olds are major consumers for many lifestyle, mass market and commercial brands, so the models in the ads marketed to this demographic are often their same age. Yes youth is all over the fashion world, but for many brands all ages are used, and with alcohol beverage campaigns, they are most likely 25 or over.


Friday, April 8, 2011

Win a copy of my book Short Stuff! Jewelry Contest submissions accepted until Monday!

Hey Girls,

All heights welcome for the Jewelry Modeling Contest, to win a signed copy of my book Short Stuff: on the job with an x-small model, the book includes on-the-job modeling experiences I've had and also modeling tips. It is a book that follows my modeling memoir Almost 5'4".  You can read about my books here.

For the contest any type of jewelry welcome.

Submit 1-3 photos of yourself modeling jewelry to me at

The model who I think shows a jewelry shot with commercial print style, will win a signed copy of my book Short Stuff: on the job with an x-small model, and be featured on this blog.

Send photos by Monday April 11, 2011 by 12 p.m. EST!

I will give the winner personal tips on your photos, comp card and submitting to agencies and marketing yourself as well.


Petite's! Get 30% off at Ann Taylor through Sunday!

Hey Girls,

Get 30% off your full price purchase at Ann Taylor through Sunday April 10th. Ann Taylor and I both know how fast our petite sizes go so we wanted to give you a heads up, here is the coupon:

I like their Petite Ruched Sleeve Scoop Neck Sweater, and their Petite Shawl Collar Pullover is very cute!

Rock it well, rock it classy!