Showing posts with label Short Stuff excerpt. Show all posts
Showing posts with label Short Stuff excerpt. Show all posts

Wednesday, March 7, 2012

3 extra skills that can help an aspiring model book work

This blog is for YOU, it's free and there is ton of advice on it, things I've lived through, so search through it and I hope the articles inspire you to grab ahold of your potential and give yourself a chance with a marketing mindset and belief in yourself~IJ

Hey Girls,

Recently I read about a casting for a well known retailer looks for a spunky girl with a tone body but that wasn't it. Must be skilled with teleprompter, the casting also read. Modeling and acting couple together when it comes to booking commercial work and also print work. Print modeling involves using your personality and having an approachable and engaging persona. A girl recently wrote me telling me that her mother wants her to take acting classes since she is too short for high fashion modeling, the girl was kinda upset about this, but I told her that acting classes are actually a great thing to take, being on-camera comfortable and having the skill for reading short lines and bringing your personality to the camera is important for print modeling too.

So keep in mind, acting classes would be a benefit for an aspiring model and make you better prepared for print modeling and commercial opportunities.

Putting to use what you already are skilled at can also lead to modeling work.  Another girl wrote me that she was a good volleyball player and wanted to start modeling while in high school and she didn't know where to start. After sharing with her some tips on creating some marketable photos I also told her, well you already have the skill of volleyball why not put it towards your modeling pursuits. Why not get some professional photos of you in your fitness gear and approach a local sporting goods store and ask them about if they use models for their promotion and local advertising?  Just because you live in a smaller city doesn't mean you can't book some good local modeling work with brands based in your town or regionally.

(Remember having professional photos and the basic print modeling photos are key to booking work, sometimes when you work with an agency already they will ask you for digitals, natural shots with a digital camera to show clients the candid you, but shots like these are not acceptable when you are trying to get in the door with the agency and introducing yourself to the agency. You need professional photography. Professional photos does not mean cake on the makeup and over do the glam, it means still being natural, the real you--plus the real you IS the perfect look for print modeling anyways -think of your senior photos, smiling, personality, the real you and taken by a professional photographer. Photos are key, they represent where you are going and your professionalism. Don't think someone else will be ontop of this, it's up to YOU to manage your photography as a print model.)

So keep in mind, what you already excel at could be an asset when booking modeling work.

Being a savvy self-marketer can also lead to work. You might think the modeling agency makes it happen, but this isn't 100% so. Maybe your short, too short to work with the agencies in your town, well that doesn't mean modeling is over. You do need the right photos, a comp card and a protfolio (which will grow in time) but you also need a marketing mindset. Be clever, think broad, be bold. Who is in your circle already that might be able to help your modeling pursuits and get you some experience? Does your friend or a family member have a small company and might need a model for it? What about a new hair salon opening in your town that might need a model? Any tradeshows or craft shows coming up in your area? Start building your network and contacts. You aren't just waiting for things to happen, you're getting stuff in motion. Maybe your too short for the catwalk but who cares, those girls don't even get paid much anyways-most get nothing-and height isn't everything. Who says you gotta be a certain height to model jewelry, hats, handbags accessories?  Put your own effort into your pursuits and make something happen! If you believe in yourself go get the belief of others with your savvy marketing approach. You might not get paid the big bucks...just yet, but you will be gaining experience and remember that's the point, because your modeling pursuit is a journey...so you gotta start somewhere and you might as well make that somewhere happen for yourself.

BTW, Get 20% when you spend $50 at dEliAs's until thisThursday!

~Isobella

P.s: Another skill for an aspiring model to have is to have some do-it-yourself ability and know how to adjust photos in Photoshop, Paint, etc. I don't mean making the photos look airbrushed I'm talking about simply cropping the image or setting the photos to be 300 DPI, which is print size for printing professional photos, or setting the image at 72 DPI for web size, when sending new images to your agency when they ask for them or you have new shots to share with your agency. Also/Or before your photo shoots make sure you will get the images at 300 DPI to save time.

Do you know what print modeling is?
Small town model marketing tips.
Putting that modeling comp card to use!


Sometimes things don’t always go perfect on the job, but you keep working for the best result. Having patience for myself and forging past the moments of anxiety and mistakes showed me once again that being a model takes an attitude of perseverance.
~from my book Short Stuff: on the job with an x-small which is available in print and as an e-book!

Tuesday, October 12, 2010

An excerpt from Short Stuff: on the job with an x-small model

which is now available on BN.com and Amazon.



Subject: Wednesday Easy Spirit shoot
NOTE: Model should have clean, neutral mani and pedi (i.e. Essie “Ballet Slippers” or similar) and legs should be shaven.

There was no casting for this job. Instead, my agent asked me to FedEx my portfolio up to White Plains, NY. I was living on Wall Street with my boyfriend and it was an easy walk to FedEx Kinko’s on Water Street. Sadly, the store is right across the street from where fashion model Ruslana Korshunova jumped to her death.

I hoped my portfolio wouldn’t get ruined in the mail or misplaced. There were tear sheets that showed I was becoming an established, professional model which took years to build inside it. Tear sheets that my little self worked so hard to get. Tear sheets that would be a royal pain in the ass to replace. I didn’t want to contact all those magazines and ask for back issues. It was a rough to not have my portfolio for that week.

I knew I had the job when my agent wrote me an email to get my address and zip code, because they will have a car pick me up and bring me to White Plains. The email also asked, “you don’t mind sharing with the makeup artist.” Of course I didn’t mind. Who would? A car picking me up? Awesome.

The makeup artist’s name was within the details for the shoot. I quickly Googled her and learned that she is a pro at eyebrows and loves to shape them. This made me a little nervous. I imagined her staring at my eyebrows, ripping them apart and thinking they were so ugly – massively in need of reshaping. That night I spent an hour tweezing and cleaning up any stray hairs.


~


I typically wouldn’t wear heels to a shoe modeling job, to save my feet from pain or any redness. But since it is a job for a shoe company under the Nine West umbrella, Easy Spirit, I decide wear some Nine West heels. Why not? I like to be a part of the team and environment.

I was the first person the car picked up. Then we went to the Lower East Side to pick up the makeup artist. She wasn’t in a good mood, or it seemed that way. The moment she plopped down in the seat she starting ranting about the world and what she hated about it. I just wanted to stay positive and I zoned her out. My pedicure looked great, I was about to shoot an ad campaign, and from what I understood I would be the only model. My foot and legs would run the show.

Finally, I saw a big white building in the distance and felt like we were approaching OZ. Good, I couldn’t wait for some coffee. However, we couldn’t get in since the marketing assistant hasn’t arrived yet. I really needed to use the bathroom a well.

After a few tries calling the office, we get buzzed in. There is a huge rack of clothing waiting for me inside the studio room, and the stylist is organizing it.

We do introductions. I meet the photographer, his assistants, the art director, the stylist, and a few other random helpers. It’s always kind of weird when everyone greets you, especially when you know all they’re interested in is your feet. It makes you feel important, but also a bit self-conscious as they stare at every toenail.

Afterwards, I run to the bathroom. Then I take off my heels and put on my comfy sandals, and become model-ready.

The makeup artist sets up in front of a table with a mirror, and I sit in front of her as she lotions my legs and feet.

I notice that there is a computer near the set, which I like, so that I can see what the shots look like while we are shooting.

Today I will jump up and down in fitness shoes, lie in a man-made sandbox, sit on a fake seawall, and model ten different shoes and a handbag.

Things were going well – the lighting was good, and my foot looked nice in the shoe. I had been sitting on the seawall with my legs crossed. But then the art director and photographer were stumped on the pose for the next shot so I suggested something different. I stood up, leaned my butt against the seawall and put one of my shoes against it, while keeping my other leg down. They liked it.

Side note: Models should be perceptive. Most of the time, as the model, you are not involved with the creative process at all. You just need to be natural and quick to understand the shot, —modeling involves a lot of listening. However, when the time is right I think having a creative side can be one of the greatest assets a model can have. It’s important to work as a team with the photographer to accomplish a creative shot. Not just being a model that shows up.

At lunch I found out that the photographer wanted to publish a book. I figure everyone does and we talked about publishing for a bit. I joked that I could eat as much as I want as long as it doesn't go to my feet.

Then we started shooting again.

Sand was a big part of this job since the images were for a spring and summer campaign. Lying in the sand, in a flowered sundress and a gold sandal, I felt like I was at a real beach. I angled my legs to make them look longer and the summer sandal looked flirty.

The day was almost done. Soon I’d be able to say that I had shot a whole shoe campaign myself.

During the next weeks, I kept checking the website to see when the images would appear and I ordered myself a few catalogs from the website.
~

It was pretty awesome to see my feet and legs in the large window displays at the Easy Spirit stores and in shoe sections in department stores – even at Macy’s in Herald Square. They were seen by millions of people. These images prove once again that a little model can do big things.

 (Isobella Jade TM)



You can find the book on Amazon here and also on Barnes and Noble's website here.

P.s: I look forward to seeing you at the book party in NYC on October 14th! The scoop on the party is here.