Tuesday, June 24, 2008
Following in the footsteps of fashion designers Julian MacDonald, Matthew Williamson, Jonathan Saunders and Manolo Blahnik, Patricia Field - New York stylist to the stars and the fashion genius behind Sex and the City - is the latest designer to collaborate with Coca-Cola Great Britain. This time Patricia Field has teamed up with ‘diet Coke’ to create four dazzling bespoke designs to appear on its iconic original glass bottles available exclusively to Selfridges...until now, as Patricia Field has 25 sets available for sale.
The limited-edition ‘diet Coke’ City Collectionreflects Patricia Field’s renowned urban and edgy style, and brings to life ‘diet Coke’s’ aspirational brand heritage.
Patricia Field explains: “The ‘diet Coke’ City Collection captures today's modern women, confidant, glamorous, sexy and more in charge of their own lives, and represents the areas of life that are most important to them such as: ‘career’, ‘passion’, ‘love’ and ‘fashion’. In addition the designs represent ‘diet Coke’ as a sexy, sassy brand perfectly compatible with today's woman."
The gold bottle represents ‘Career’, the red bottle ‘Passion’, the pink bottle ‘Love’, and the turquoise bottle ‘Fashion’.
Each bottle is about 8.5" tall and contains 300 ml of refreshing Diet Coke in classic glass bottles.
I love shopping at her store!
Posted by Isobella Jade at Tuesday, June 24, 2008